---
title: Introduction to Bookings
description: Bookings are used to connect campaigns with placements. They act as the ‘middle man’ between the two and give the user complete control of where in their portfolio of media entities to show a campaign
---

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# Introduction to Bookings

Bookings are used to connect campaigns with placements. They act as the ‘middle man’ between the two and give the user complete control of where in their portfolio of media entities to show a campaign.

- [Emperor](https://site.passendo.com/emperor?hsLang=en#main-content)

    - [Account configuration](https://site.passendo.com/emperor?hsLang=en#account-configuration)
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    - [Quick guides](https://site.passendo.com/passendo-ad-server?hsLang=en#quick-guides)
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