You can ccess all placements within a newsletter by clicking on the specific brand name and the specific newsletter you wish to manage and edit, eg Brands > The New Yorker > New York Today.
Within the dashboard, you will see all the existing placements and all actions available:
- Edit newsletter (blue button)
- Create new placement (purple button)
- See stats (white button) – generate reports for the newsletter
- Edit specific placements (Edit icons on the right side of each placement name, under Actions)
- Open a specific placement by clicking on the placement name.
Furthermore, you can leverage the Search feature to easily find the type of placement you are looking for.
When you open the placement, you will see the navigation at the top of the page, telling you which ad you have opened, within which newsletter, under what brand.
Connect your ad placements to your ESP
The ESPs you have selected when creating your account will be visible when coping the code for your ad placement from Emperor. However, you can always go to your account settings and add/remove any ESPs from the list as you grow and refine your email marketing strategy.
Within each ad, you can copy the code for your ESP (in our case, you can choose between Mailchimp and Omeda from the dropdown menu), and integrate the ad placement within your newsletter.
You can copy the code with a simple click on the Copy icon in the top right corner of the code window.
IMPORTANT: Codes vary depending on the ESP selected, so make sure to double-check that you copy the code for the ESP you use.
Further down the ad placement dashboard, you will see all active line items delivering on the specific placement.
Furthermore, you can access the stats and generate reports for each ad placement by clicking the See stats button on the top right corner.
